Marketing strategy : planning, implementation and control / Subhash C. Jain,
By: Jain, Subhash C
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Material type: 
BookPublisher: New Delhi : Cengage learning, c2004Description: 673 p. ; 24 cm.ISBN: 9788131505434.Subject(s): Marketing strategyDDC classification: 658.4
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Eastern University Library General Stacks | 658.4 JAM 2004 (Browse shelf) | Available | 10129 | |
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Eastern University Library General Stacks | 658.4 JAM 2004 (Browse shelf) | Not For Loan | 09434 |
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| 658.4 HUE 2007 Essentials of strategic management / | 658.4 IVO 2011 Organizational behavior and management / | 658.4 IVO 2011 Organizational behavior and management / | 658.4 JAM 2004 Marketing strategy : | 658.4 JAM 2004 Marketing strategy : | 658.4 JOE 2008 Exploring corporate strategy / | 658.4 JOE 2008 Exploring corporate strategy / |
Includes index.
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