000 | 01558cam a2200289 a 4500 | ||
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001 | 1557 | ||
003 | BD-DhEU | ||
005 | 20120813123424.0 | ||
008 | 13 s2006 flua b 001 0 eng | ||
020 | _a19788131508923 | ||
020 | _a8131508927 | ||
040 |
_aDLC _cDLC _dBAKER _dC#P _dBTCTA _dDLC _dBD-DhEU |
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041 | _aeng | ||
082 | 0 | 0 |
_a658.801 _223 _bMEV 2006 |
245 | 0 | 0 |
_aValue innovation portfolio management : _bachieving double-digit growth through customer value / _cSheila Mello ... [et al.]. |
260 |
_aFt. Lauderdale, FL : _bJ. Ross Pub., _cc2006. |
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300 |
_axxi, 273 p. : _bill. ; _c24 cm. |
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504 | _aIncludes bibliographical references and index. | ||
505 | 0 | _aUnderstanding customer value : the grounded portfolio -- Understanding the role of innovation : the relevant portfolio -- Vision, mission, strategy, and value : the intentional portfolio -- Aiming for the sweet spot : the optimized portfolio -- Accurate customer value data : the measured portfolio -- Aligning the organization : the supported portfolio -- Elements of realization : the actionable portfolio -- Appreciating investment intensity : the fortified portfolio -- Keeping the fires burning : the dynamic portfolio -- A talent for change : the sustainable portfolio. | |
590 | _aMMI | ||
650 | 0 |
_aNew products _xPlanning. _94251 |
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650 | 0 |
_aProduct management. _92182 |
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650 | 0 |
_aStrategic planning. _91170 |
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700 | 1 |
_aMello, Sheila, _d1943- _94252 |
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856 | 4 | 1 |
_3Table of contents only _uhttp://www.loc.gov/catdir/toc/ecip0615/2006019186.html |
942 |
_2ddc _cBK |
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999 |
_c1560 _d1560 |