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1.
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Hunter or hunted? : technology, innovation, and competitive strategy / Dave Rochlin.
by Rochlin, Dave. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Mason, OH : Thomson, c2006Online access: Table of contents Availability: Items available for loan: Eastern University Library [Call number: 338.6048 ROH 2006] (1). Items available for reference: Eastern University Library [Call number: 338.6048 ROH 2006] (1).
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2.
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Managerial economics & business strategy / Michael R. Baye.
by Baye, Michael R, 1958-. Edition: 3rd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston : Irwin/McGraw-Hill, c2000Other title: Managerial economics and business strategy.Availability: Items available for reference: Eastern University Library [Call number: 338.50 BAM 2000] (1).
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3.
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Business as war : battling for competitive advantage / by Kenneth All.
by Allard, C. Kenneth (Carl Kenneth), 1947-. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Hoboken, NJ : J. Wiley, c2004Online access: Contributor biographical information | Publisher description | Table of contents Availability: Items available for loan: Eastern University Library [Call number: 658.4 ALB 2004] (1). Items available for reference: Eastern University Library [Call number: 658.4 ALB 2004] (1).
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4.
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The Strategic board : the step-by-step guide to high-impact governance / Mark Light.
by Light, Mark. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York : Wiley, c2001Online access: Contributor biographical information | Publisher description | Table of Contents Availability: Items available for reference: Eastern University Library [Call number: 658.4 LIS 2001] (1).
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5.
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Where value hides : a new way to uncover profitable growth for your business / Stuart E. Jackson.
by Jackson, Stuart E. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Hoboken, NJ : John Wiley, 2007Online access: Contributor biographical information | Publisher description | Table of contents only Availability: Items available for loan: Eastern University Library [Call number: 658.401 JAW 2007] (1). Items available for reference: Eastern University Library [Call number: 658.401 JAW 2007] (1).
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6.
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Essentials of strategic management / J. David Hunger, Thomas L. Wheelen.
by Hunger, J. David, 1941- | Wheelen, Thomas L. Edition: 4th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : Pearson Education, c2007Online access: Table of contents only Availability: Items available for loan: Eastern University Library [Call number: 658.4 HUE 2007] (1). Items available for reference: Eastern University Library [Call number: 658.4 HUE 2007] (1).
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7.
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Exploring corporate strategy / Gerry Johnson, Kevan Scholes.
by Johnson, Gerry | Scholes, Kevan | Whittington, Richard. Edition: 7th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi; Prentice Hall India, 2008Availability: Items available for loan: Eastern University Library [Call number: 658.4 JOE 2008] (1). Items available for reference: Eastern University Library [Call number: 658.4 JOE 2008] (1).
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8.
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Strategic brand management / Richard Elliott, Larry Percy.
by Elliott, Richard H | Percy, Larry. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Oxford ; New York : Oxford University Press, 2007Online access: Table of contents only | Contributor biographical information | Publisher description Availability: Items available for loan: Eastern University Library [Call number: 658.8 ELS 2007] (1). Items available for reference: Eastern University Library [Call number: 658.8 ELS 2007] (1).
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9.
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Repositioning : marketing in an era of competition, change, and crisis / Jack Trout with Steve Rivkin.
by Trout, Jack | Rivkin, Steve, 1947-. Material type: Book; Format:
microfiche
festschrift
Publisher: New Delhi: Tata McGraw-Hill, c2010Availability: Items available for loan: Eastern University Library [Call number: 658.8 TRR 2010] (3).
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10.
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Value innovation portfolio management : achieving double-digit growth through customer value / Sheila Mello ... [et al.].
by Mello, Sheila, 1943-. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Ft. Lauderdale, FL : J. Ross Pub., c2006Online access: Table of contents only Availability: Items available for reference: Eastern University Library [Call number: 658.801 MEV 2006] (1).
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