Foundations of marketing theory : toward a general theory of marketing / Shelby D. Hunt.
By: Hunt, Shelby D
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Material type: 
BookPublisher: India : PHI Learning, c2002Description: xv, 323 p. : ill. ; 23 cm.ISBN: 8120322401.Subject(s): MarketingDDC classification: 658.8
| Item type | Current location | Call number | Status | Notes | Date due | Barcode |
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Eastern University Library General Stacks | 658.8 HUF 2002 (Browse shelf) | Not For Loan | 10671 | ||
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Books
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Eastern University Library General Stacks | 658.8 HUF 2002 (Browse shelf) | Available | Dhanmondi Library | 10670 | |
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Books
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Eastern University Library General Stacks | 658.8 HUF 2002 (Browse shelf) | Available | 10669 |
Includes bibliographical references (p. 289-308) and index.
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