Raising the bar : integrity and passion in life and business : a journey toward sustaining your business, brand, people, community, and the planet / Gary Erickson with Lois Lorentzen.
By: Erickson, Gary
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Contributor(s): Lorentzen, Lois Ann.
Material type: 
BookPublisher: San Francisco : Jossey-Bass, c2004Description: 342 p. : ill. ; 24 cm.ISBN: 0787973653 .Other title: Story of Clif Bar Inc [Spine title].Subject(s): Clif Bar Inc | Snack food industry -- United StatesDDC classification: 338.76646 Online resources: Publisher description | Contributor biographical information | Table of contents | Item type | Current location | Call number | Status | Date due | Barcode |
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Eastern University Library General Stacks | 338.76646 ERR 2004 (Browse shelf) | Not For Loan | 09935 | |
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Eastern University Library General Stacks | 338.76646 ERR 2004 (Browse shelf) | Available | 09936 |
Includes bibliographical references (p. 321-322) and index.
Send them home -- Or why walk away from 60 million dollars? -- The epiphany ride -- The early years of Clif Bar -- Getting Clif back on course -- White road/red road -- A philosophy for life and business -- Tales from the road -- Lessons and a love story -- Solo climbing -- Maintaining control for the long haul -- Sustaining our living company -- Aspirations business model -- Moments of magic -- The jazz of business.
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