Cases in electronic commerce / Sid L. Huff, Scott Schneberger, Michael Wade.
By: Huff, Sidney Laurence
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Contributor(s): Schneberger, Scott L | Wade, Michael.
Material type: 
BookPublisher: Boston : McGraw-Hill, c2002Edition: 2nd ed.Description: x, 467 p. : ill. ; 24 cm.ISBN: 0072457317 (pbk. : alk. paper).Subject(s): Electronic commerce -- Case studiesDDC classification: 658.84 Online resources: Publisher description | Table of contents
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Eastern University Library General Stacks | 658.84 HUC 2002 (Browse shelf) | Available | 01912 |
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| 658.8343 KAN 2009 The new strategic brand management : | 658.8348 ROM 1994 Multicultural marketing : | 658.84 CAI 2007 International marketing / | 658.84 HUC 2002 Cases in electronic commerce / | 658.84 LEG 2009 Global marketing management : | 658.84 LEG 2009 Global marketing management : | 658.84 MCN 2002 The new marketing : |
Includes bibliographical references and index.
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