Marketing research: text and cases / Harper W. Boyd, Ralph Westfall and Stanley F.Stasch
By: Boyd, Harper W
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Contributor(s): Westfall, Ralph L [joint author.] | Stasch, Stanley F.
Material type: 
BookPublisher: Homewood, Ill., AITBS, 2003Edition: 7th ed.Description: xv, 816 p. illus. 24 cm.Subject(s): Marketing researchDDC classification: 658.83
| Item type | Current location | Call number | Status | Date due | Barcode |
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Books
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Eastern University Library General Stacks | 658.83 BOM 2003 (Browse shelf) | Not For Loan | 05359 |
Includes bibliographical references.
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