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Marketing : the core / Roger A. Kerin, Steven W. Hartley, William Rudelius.

By: Kerin, Roger A.
Contributor(s): Hartley, Steven William | Rudelius, William.
Material type: materialTypeLabelBookSeries: McGraw-Hill/Irwin series in marketing. Publisher: Boston, Mass. : McGraw-Hill/Irwin, c2004Description: 1v.(various pagings): col. ill. ; 28 cm.ISBN: 0072547030 ; 007121478X.Subject(s): MarketingDDC classification: 658.8
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Item type Current location Call number Status Date due Barcode
Books Books Eastern University Library
General Stacks
658.8 KEM 2004 (Browse shelf) Available 07093
Books Books Eastern University Library
General Stacks
658.8 KEM 2004 (Browse shelf) Not For Loan 07094

Includes bibliographical references (CN1-CN14) and index.

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Last Updated on 27 November 2018
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